The competent magician compels the audience to turn their attention elsewhere while the switch is made, seemingly unseen. Magicians are Old School though, because entire industries have adopted the mechanism of deception as their entire public relations strategy. The tobacco…
Read MoreLeaked audio of a private meeting confirms that Coca-Cola Inc. has no interest in recycling plastic bottles because the best methods will cost the company money. None of us should be surprised, yet there are two immediate takeaways. Free market…
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